The objective is always to reveal the authentic, compelling and distinctive ‘meaning’ of the brand: as the basis for all branding activity.
Typical projects include one or more of the following elements:
- brand assessment and benchmarking
- brand naming
- shaping brand values
- brand positioning lines and statements
- creating compelling brand stories
- brand communications strategies
- creating and initiating brand ‘symbolic actions’
Based on the outcomes of the strategic intervention, projects can also include:
- brand identity design
- high level public and media relations
A unique Brand Emergency 999 service is also available for small businesses and charities, which provides:
- fast intervention and expert advice for a fixed fee
- clear strategies for moving your brand forward
- inspiring ideas specific to your small brand
- the opportunity to discuss your brand with one of the UK’s leading brand advisors
- all available for £999 plus VAT
Testimonials
Extremely creative yet always practical… an extremely valuable person to work with. Personable, sincere, highly intelligent, with a refreshing quiet authority. I would not hesitate to recommend him to anyone needing creative advice or guidance of any kind
Pret A Manger